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  • Million Dollar Dream - EmbroidMe East Tamaki

    When Wayne Strong first took over EmbroidMe East Tamaki back in late 2007 he said he wanted to reward the person who spent the 1 millionth dollar with him. He didn't expect it to come around quite so fast, but it did, on 17th November 2009. "We appreciate the business of all our customers, but there could only be one who spent the millionth dollar, and it happened to be Nova Therm" Mr Strong stated at the presentation. "We are pleased to be able to mark this milestone by rewarding a valued customer."

    The lucky recipient of a Christmas hamper plus over $500 worth of complimentary caps with their logo embroidered on them was Nova Therm, a manufacturing company based in East Tamaki. "We are very surprised to receive these caps and were more than happy with the products and service we had received to date. We will definitely be placing further orders in the future" said Paul Vujcich, Managing Director of Nova Therm. EmbroidMe East Tamaki had just completed a substantial clothing order for the team at Nova Therm. In ongoing discussions caps were something that was being considered for the New Year. "It seemed like the obvious thing to me", Mr Strong confirmed. "We specifically chose something that we knew they were interested in, and would get a lot of use from"

    EmbroidMe is a brand which is managed in New Zealand by the Business Franchise Group. Despite the challenging trading environment over the past 18 months, the group has grown to 8 stores across New Zealand, and the group's growth has been pleasing. Greg Longstaff from the Business Franchise Group says "we are lucky to have passionate owners like Wayne who go the extra distance with finding solutions for their customers. We attribute this and our varied product range for brands success over the past year".

    EmbroidMe East Tamaki has gone from strength to strength this year, despite the doom and gloom merchants. "Turnover is actually up over 19% year to date compared to the previous year at the end of November, which is not bad for a recession is it?" Mr Strong does not deny that trading conditions have been tough for some companies. The demise of a number of their own direct competitors bearing witness to the difficulties experienced by many in 2009. However it would seem that making yourself more visible to your customers during tough times is something that a lot of companies have taken up with some enthusiasm. Mr Strong advised "People are realising they need to ensure that staff uniforms are up to scratch in order to portray a professional image. As well as being good at what you do, you need to look the part as well. We have even had some businesses that have been around for many years adopting a uniform for the first time."

    EmbroidMe East Tamaki supply and brand the full range of apparel and promotional products. They provide Embroidery, Screen printing, Vinyl lettering, Digital transfers and Promotional Products ranging from cooler and tote bags to pens and umbrellas. If you can put your name on it, we can supply and brand it for you. Operating from their fully stocked showroom on the corner of Smales and Springs Roads they have customers throughout Howick, Pakuranga, Botany and East Tamaki, as well as the Pohutukawa Coast, Clevedon area and a growing number of customers in the newly developing Flat Bush area.

    Anyone looking for a 1 stop shop for all their branded clothing and promotional products should seriously consider what EmbroidMe East Tamaki has to offer before they make any decisions. They have no minimums, fast turn around times, a vast range of solutions and the strength of being the global leader in their field. See EmbroidMe East Tamaki today and GET NOTICED!

  • Personalization is Recession-proof at EmbroidMe

    From business owners to schools, EmbroidMe provides embroidery and screen printing services for school spirit wear, uniforms, hats, caps, t-shirts, and more.

    Whether they are personalizing gifts or filling corporate orders, EmbroidMe, Inc. is the world’s largest embroidery franchise and has been named the leading embroidery franchise company for the last two consecutive years by Entrepreneur Magazine. The privately owned company is booming, with plans of expansion and brand partnerships in the near future. The Cumming EmbroidMe, is one of more than 450 retail locations around the world, including a second location in Marietta – both now owned by James Simmons and Damaris Davila.

    Aside from their success, EmbroidMe in Cumming gives a unique service to the community. From business owners to schools, EmbroidMe provides embroidery and screen printing services for school spirit wear, u niforms, hats, caps, t-shirts, and more. By partnering with brands like Hanes, Nike, Adidas, and Outerbanks, plus delivering competitive pricing from available vendors, EmbroidMe strives to deliver the best quality. They use a bleach-proof polythread meaning their embroidery will typically outlast the garment. They also print customized T-shirts.

    A member of the Forsyth County Chamber of Commerce, EmbroidMe is located at 655 Atlanta Rd., Suite 507. Don’t miss their tent sales on August 29 and Sept 5 when they will be selling off overstocked inventory at discounted prices. EmbroidMe is open Monday through Friday from 9:30 to 5:00 and by appointment on Saturdays. EmbroidMe encourages business and school leaders to contact them for pricing on corporate attire and spirit wear. Pricing depends on volume and ranges from $14.95 to $60.00 for shirts. From now until the end of the year, mention you read about EmbroidMe on Cumming Home and receive a 10% discount on your total purchase.


  • EmbroidMe Ranked 18th in ASI Counselor Top 40 for 2009

    EmbroidMe's steady franchise expansion continued in 2008, an important factor behind the company's 12% growth.

    2008 Results: Sales were up primarily due to continued growth in same-store sales and the opening of new locations, says EmbroidMe President Mark Johnson.

    New in 2008: "We continue to take advantage of the newest technologies with our new online catalog, new online design capabilities and by driving traffic to our stores through our search engine optimization campaigns," Johnson says. In addition, the company's ad fund successfully utilized database marketing to prospect for incremental business.

    Personnel Changes: Johnson was named president of EmbroidMe in January, 2008. Steve Seltzer was named director of marketing, Mary Mills brand marketing manager and an Embroidme Representative e-marketing manager.

    Top Challenges: Continued growth in a "nervous economy" remains the top challenge, Johnson says. Outlook for 2009: "We are very encouraged so far for the balance of the year after a relatively slow first quarter," Johnson says. "Our stores seem to be growing again and the feedback from our franchise owners is very positive about the second half of the year."

  • EmbroidMe Bucks Economy

    eme-bucks-ecomomyCompany expands, moves as other businesses fail

    EmbroidMe is one example of a business expanding in a retracting economy. That's because the business offers solutions for what's going on in the economy, owner Leslie Simensen said.

    EmbroidMe moved into larger quarters at 5732 Buckeystown Pike, near the Common Market grocery store.

    The company's expansion proves there's a need to build brand awareness of the customer, especially in a dismal economic climate, Simensen said.

    "That is the single most important thing EmbroidMe does," Simensen said.

    Simensen embroiders or screen-prints products locally, allowing for lower shipping costs, faster turnaround and more responsive service. The service also customizes name brands and designs items with logos using Advanced Virtual Sample Technology. The company handles the entire job from start to finish and creates a free online company store to help a customer sell logoed merchandise to its audience.

    Simensen, a veteran who served in Desert Storm, was spotted by EmbroidMe's vice president while she was operating a kiosk in a West Virginia mall. He asked her to become an EmbroidMe franchisee, but Simensen wasn't sure that going the franchise route would work, considering her Type A personality, with specific ideas for her company.

    After assurances from the vice president that she could be as independent as she wanted, Simensen accepted the offer, and the arrangement has worked well, she said.

    In August, Simensen bought an embroidery store that had existed for five years in Frederick . The previous owners, who were ready to retire, had attracted a loyal following and established a good reputation, Simensen said.

    EmbroidMe is looking to add to its three-employee operation. Additional workers are needed to introduce the company's products and services to the Frederick community, Simensen said.

    EmbroidMe's new location allows customers to touch and feel the product as opposed to going online and buying the cheapest shirt they can find, Simensen said.

    A veteran, Simensen said she makes it a point to seek veterans for hire.

    "I did not get here by myself so I make it a point to reach out as well," said Simensen, whose husband is a veteran as well.

    SOURCE: THe Frederic News-Post February 17, 2009

  • Embroidme Increases SEO by Launching Social Networking Campaign

    West Palm Beach, FL- EmbroidMe, Inc., the world's largest embroidery and screen printing franchise, has launched an aggressive social networking campaign in an effort to strengthen brand awareness and increase search engine optimization efforts. The company has found success by incorporating social networking platforms such as Twitter, Facebook, LinkedIn and YouTube into its new campaign.

    These social media platforms allow EmbroidMe to build brand awareness by announcing company news and events, promoting specials and sales, and updating consumers on its products. This strategy has helped position the company as a full-service custom embroidery and screen printing franchise that offers promotional products, personalized gifts and much more. In addition to growing the brand, EmbroidMe's social networking campaign has increased its organic search engine optimization results on the Web, which is coupled with an effective Pay Per Click campaign.

    "We felt that it was incredibly important to join the social networking conversation and engage in the discussion. This campaign has enabled EmbroidMe to tap into new markets, increase customers and sales, and continue to build the brand," says an Embroidme Representative.

    About EmbroidMe:

    With hundreds of retail locations worldwide, EmbroidMe provides full-service custom embroidery and screen printing for apparel, as well as promotional products and gifts to both the private and commercial segments of the business community. To locate the store nearest you, visit: Follow us on Twitter at:

  • Local Store Hosts Annual Hair Drive

    EmbroidMe Encinitas is holding its 2nd Annual Hair Drive for the Locks of Love organization.

    In 2007, Owner Sandra Sapol donated her hair to the organization in honor of her friend, Michelle Tehrani, who lost her six-year battle with breast cancer the year before. Locks of Love provides custom hairpieces made entirely from donated human hair to adults and children who suffer from permanent hair loss.

    Donated hair must be at least 10 inches in length and must be bundled in a pony-tail or braid. Hair that has been dyed or permed can be used, but bleached hair cannot.

    Hair donations are accepted from 9 a.m. to 6 p.m. Monday through Friday during April and May at EmbroidMe Encinitas, 191 N. El Camino Real, suite 202, Encinitas. For more information, call (760) 943-8022.

    Source: Carlsbad Chamber of Commerce

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