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  • Customized Products for Your Non-Profit Organization

    Most people think of promotional products as marketing tools for businesses to hand out at trade shows or to use as giveaways to customers. But it should also be known that the same products that help to brand businesses can also serve non-profit organizations in a similar fashion. For non-profits, customized apparel and products can be multi-tasking wonders, especially at fundraising events. When your organization hosts an event, your staff can be outfitted in customized t-shirts, polo shirts or hats. Non-profit employees work hard and appreciate the gift of customized apparel that reinforces their passion for the cause. In addition, customized shirts and hats display professionalism while still being fashionable and comfortable. Your staff members will also continue to wear these items on their off time, spreading word of your cause and branding your organization. Custom apparel is also a great gift for volunteers. It shows your appreciation for their efforts and is a great way for them to proudly display their support of your mission. With so many clothing options to choose from, you can tailor the items to suit the specific needs of you volunteers. Fixing a structure outside in the cold? Provide them with windbreakers or plush hoodies. Spending the afternoon landscaping in an underserved community? Hand over some koozies for their water bottles or visors for sun protection. Other useful items at events are tote bags, lanyards and rain gear all bearing the organization?s logo. These thoughtful gifts will not go unnoticed and will increase recognition of your work with every use. Get started on your new line of customized apparel and promotional products for your organization today with the experts at EmbroidMe. With a network of entrepreneurs across the country, there is a Resource Center near you. Find the best embroidered outerwear, promotional items and personalized gifts for any occasion. EmbroidMe prides itself on expert craftsmanship and top-notch customer service. Find your perfect gift today.

  • Local Businesses Prepare for Back-to-College in September with Promotional Products from EmbroidMe

    students BUSINESSES SHOULD START INTEGRATING COLLEGIATE ITEMS INTO THEIR PROMOTIONAL MARKETING CAMPAIGNS BY THE END OF JUNE, SO THEY WILL BE READY TO LAUNCH IN TIME FOR THE FIRST SEMESTER OF THE COLLEGE SCHOOL YEAR IN SEPTEMBER. IT TAKES AT LEAST TWO MONTHS TO PROPERLY IMPLEMENT A CAMPAIGN OF THIS NATURE.

    Now is the time for businesses to plan and order promotional items for the millions of students returning to college in September for the fall semester. Customized items in school colors with business logos are always popular with college students. Consider stocking up on keychain bottle openers which are great for tailgating. Other popular products for tailgating include custom embroidered or imprinted T-shirts, mini-footballs for parking lot games, coolers, water bottles and koozies.

    Another great idea is magnetized business cards, especially for food delivery, apartment rental companies, and printing services. Imagine magnets with your logo and contact information on the front of all those tiny refrigerators in dorm rooms and watch business increase! And don't forget football season where fans will want custom sweatshirts, shakers and stadium blankets for chilly evening games. The possibilities are absolutely endless, so get be sure to get in on all the excitement.

    If it's hard to narrow down the choices of promotional items - and there are many- no problem. "We are here to make the ordering and design process seamless," said an Embroidme Representative. EmbroidMe has local Resource Centers nationwide. So, there's an EmbroidMe convenient to your business location staffed with an expert team of design consultants to help making those difficult choices easy. Give a local EmbroidMe a call today or visit https://www.embroidme.com, and support local colleges and their students in style.

  • Trade Shows: Making Them Work For Your Brand

    To some people, trade shows are a necessary evil, while others believe by ignoring them it will make them go away. The reality is that trade shows are not going away. Just the opposite is occurring right in front of our eyes: They are becoming more important.

    Because there are fewer of them, they have a higher value. Face-to-face is always going to be the best way to build relationships and sell products or services, and so trade shows will always be a part of our business.

    The question really is, Are you and your company "all in" on trade shows or half-baked? Do you go through the motions? Are you there just to show others that you are there, or are you there to promote, sell, and get business--but just have not seen the results? If the latter is you, then let's talk.

    Start with your goal from the show. In order to make an investment, you need to have a goal for how much you want to sell. Obviously funds are limited, unless you are Microsoft, so based on what you are investing in flights, booth space, people, meals, etc., you then should have a goal on how much revenue you need to bring in to break even, and of course make money. Doing a show without a goal is the first mistake a lot of companies make.

    Next are the preparations to succeed at the show. Who is in charge? Someone must be responsible for choosing who attends, where you stay, having a pre-meeting, and putting organization to the whole process. How does your booth look? What do you want to get across to the visitors? How will your presenters dress?

    Obviously I am biased, but all signs and apparel should be updated at SIGNARAMA and EmbroidMe!

    Now that I have gotten my plug in, back to the trade show. Do you "work" the show, or are you there babysitting it? No food in the booth. No chairs in the booth. You need to be there ready to work. You need to have nice collateral material, and answers to questions from prospects. Never badmouth competition, it will only come back to haunt you. Follow the laws within the franchising community. Don't be an "information dump" to all the visitors. People can take in only so much on a trade show floor. Positively and professionally represent your company.

    After the show, follow-up is key, and having a clear next step for your visitors is also. Do you want them to go to your website? Read your brochure? Fill out an application? Visit a franchisee? Come in for a meeting? Attend a webinar? Whatever you deem your next step should be is what you are promoting at the show.

    At a recent show, one of the exhibitors was complaining to me about the attendance. Now this was an owner of a franchise company, and he was very negative. It was in front of his employees, which made me uncomfortable. I had just come from our booth meeting where our director of sales was saying this was one of the best shows we have been at in years! Same show, in fact same aisle of the show. Why such a totally different opinion of the show? Maybe they should not have been at the show in the first place? The buyer for that brand needed more than $250,000 as a down payment, and a huge net worth. Sounds like finding a needle in a haystack! They were set up for failure from the start and accomplished it!

    We all need to be very careful on how we spend our advertising money, and that also goes to choosing the right shows. For us, the IFE shows of Miami, Washington, D.C., and Los Angeles are very important. For some of our brands, trade shows are not the best way to build, but somewhere along the road they all end up at a show.

    Whether it's an industry show, franchise show, or local Chamber of Commerce show, shows have been, and will continue to be, an important part of our diverse sales and marketing approach in 2011. United Franchise Group is positioned to have a great 2011, and shows will be a part of that success. Not the biggest part anymore, but an important part. One of the best ways to target an area, and meet people face to face.

    Trade shows work, it's people that don't sometimes. Attitudes will have a lot to do with success. Look forward to seeing you out there, Happy New Year, and to your future success at shows!

    Ray Titus is president of United Franchise Group, a $500 million company with approximately 1,400 franchise locations in 50 countries. The company's brands include SIGNARAMA, EmbroidMe, Billboard Connection, FranchiseMart/Biz1Brokers, and Plan Ahead Events, a home-based corporate event planning franchise.

  • Environmentally Friendly Promotional Products at EmbroidMe

    West Palm Beach, FL - March 20, 2014 -Companies that pride themselves on being eco-friendly may have conflicted ideas between marketing with ad specialties and maintaining their green reputation. Eco-friendly customizable products at EmbroidMe provide a solution. Show your prospective customers that your brand aligned with the green movement with EmbroidMe's diverse selection of promotional items conveniently labeled "green" by the manufacturer.

    Every year, Earth day reminds us how important it is to take care of the environment. Promote your business as environmentally conscious with products made from recycled and sustainable materials. Pens made of post-consumer recycled paper with plastic derived from corn or pad covers made of recycled PET (PolyEthylene Terephtalate) are a great choice and easily paired with note pads made from recycled paper. Golf balls made of 100% recycled tire rubber, LED flashlights with rechargeable batteries, or calendars made of recycled paper are just some examples of the eco-friendly customizable products found at EmbroidMe.

    Eco-conscious businesses can incorporate their mission into their attire and work uniforms, with shirts can be made of organic cotton, partially recycled cotton, post-consumer PET and recycled polyester. Even the customization process can go green when embroidered with cotton thread or imprinted with vegetable-based inks.

    "Customers appreciate seeing your logo and knowing you support a cause they care about," said an Embroidme Representative. "Our experienced on-site specialists and Eco Awareness programs are here to assist you."

  • Creative Ways to Raise Money for Your Organization

    fundraisingIf you are a member of a sports team or you work with a non-profit, at some point you may be asked to run a fundraiser for your team or organization. This challenging task needs to be tackled with creativity and EmbroidMe has plenty of great ideas for fundraisers. Wristbands You can sell silicone wristbands printed with your organization?s name and/or logo at sporting events, annual conferences, or simply on your organization?s website. The more bands you order, the less they cost, making it easy to mark them up for viable profile. T-Shirts Nicely designed t-shirts are always a hot seller. You can order screen-printed tees with your logo or slogan in a variety of sizes and set up a table at your next local event. In addition to your cash box, you can set up a credit card reader that works with your cell phone so that you can take advantage of more sale opportunities. Team Jackets, Hats and Outerwear There are more opportunities with custom apparel, beyond t-shirts. Embroidered jackets, fleece sweatshirts, and wool hats work well for displaying your company?s logo with great quality. These items will appeal to your most loyal donors who have supported you over the years as well as many newcomers. Host an Auction An auction is a fantastic way to raise funds for your organization. Local businesses and organizations can donate items for a silent auction at your next fundraising event. You can also auction off customized shirts, embroidered bags, and promotional accessories. Low cost or free items make it easy for you to turn a profit for your cause. For over a decade, corporations, organizations, and individuals alike have trusted EmbroidMe with all of their custom apparel and embroidery needs. EmbroidMe offers a full line of products, from apparel to promotional specialties. When you visit an EmbroidMe resource center, on-site specialists will give you a guided tour, helping you to select the products that best fit your needs. With locations across the country, you are sure to find an EmbroidMe near you.

  • EmbroidMe Offers Trade Show Solutions with Customized Promotional Products

    West Palm Beach, FL - February 27th, 2014 - Event marketing is a great way to make an impression on a mass audience. When choosing the right customized promotional product to give away at trade shows, it is important to have a strategy - you want attendees to take your items home and continue to use.

    First of all, make sure your trade show solution is cost-effective. To maintain your budget, while producing an item that makes an impact, go for quality over quantity. Choose something that is appealing to your customer base; unique but practical, so it will be valued and enjoyed for years to come.

    Once you brainstorm a winning trade show giveaway, make certain that all products are branded consistently before they go into production. Each item should have the same logo and tagline, featuring the same colors and typeface, across the board.

    "We have a large variety of trade show favorites to choose from," said an Embroidme Representative. "And our in-house specialists use their expertise to assist you in finding the perfect promotional products to get your message out there."

    About EmbroidMe

    With hundreds of Resource Centers around the world, EmbroidMe is the most comprehensive source for promotional apparel, premiums, and advertising specialties, providing its promotional partners with full-service custom embroidery and screen-printing for apparel. For more information aboutcustomized promotional products and to view this and additional releases, visit the EmbroidMe News & Press Release section of embroidme.com. EmbroidMe's on-site specialists are ready to provide you with first-class service and products of the highest quality; just click EmbroidMe Locations to find the Resource Center nearest you.

  • Selecting the Right Business Shirts for Your Team

    If you have decided to order custom business shirts for your company team, you are making the right choice. These shirts add an air of professionalism to your business operations, helping your team look and feel their best. There are many style options when it comes to getting the best shirts, and selecting the right one is key. Whether you are outfitting your sales team or designing uniform shirts, you can find the right one to suit the occasion with EmbroidMe.

    Short Sleeve Polos

    By far the most popular type of business shirt, short sleeve polos can be adapted for a variety of uses. Usually, your company logo is embroided just below the left shoulder, and sometimes the company slogan can be added as well. These shirts are economical and stylish, making them great for a variety of industries. From heavy cotton shirts to soft lightweight pique polos, you can get the right shirt every time.

    Long Sleeved Polos

    These polos are great for cold weather wear, and will look great on your team. If you are planning on attending a convention, these shirts will help your team stand out and look their best. Leave a lasting impression with crisp and polished long sleeved polos embroidered with your company's logo. You can also screen print onto these shirts, creating an instant company uniform.

    Button-down Shirts

    Cotton dress shirts, sometimes referred to as button-downs, are a popular choice in business apparel. Often used in the financial services industry, these shirts convey an image of credibility, respect and trust. These shirts can be short or long-sleeved and tailored for both men and women, making them versatile for any company. Made from lightweight fabric, it is easy to embroider your company's logo or slogan on the breast pocket or chest area.

    When you want the best quality business shirts, turn to the industry leader in corporate apparel and promotional products. Trust EmbroidMe for all of your company apparel needs.

  • EmbroidMe - ASI Survey Says 2013 Corporate Gift Giving Is Up

    West Palm Beach, FL - February 13th, 2014 - According to a recent survey conducted by the Advertising Specialty Institute, corporate spending on employees and clients is the highest it's been in four years. Data showed buyers anticipated giving out fewer items, however spending more on each item they did give.

    Gift-giving companies reported their plans to spend an average of $44.98 for employees and $33.92 for clients and prospects over last year's holiday season. This is up from $41.70 and $26.48 given out the year before; with the most significant increase appearing in spending on clients and prospects.

    The breakdown in planned spending by company respondents revealed the top gifts; with 42.4% on gift cards, 29.2% for cash bonuses, 27.5% on food and beverages, and 11.25% on apparel. Perennial food baskets or etched wine bottles branded with a company's logo are just some examples of food and beverages, which rose nearly nine percentage points over the last year.

    "You can engrave, imprint, or emboss items with EmbroidMe to give a personalized or promotional gift for all occasions," said an Embroidme Representative. "Customized gifts ensure you'll be remembered and provide long-term value."

    About EmbroidMe

    With hundreds of Resource Centers around the world, EmbroidMe is the most comprehensive source for promotional apparel, premiums, and advertising specialties, providing its promotional partners with full-service custom embroidery and screen-printing for apparel. For more information about customized promotional products and to view this and additional releases, visit the EmbroidMe News & Press Release section of embroidme.com. EmbroidMe's on-site specialists are ready to provide you with first-class service and products of the highest quality; just click EmbroidMe Locations to find the Resource Center nearest you.

  • Tips for Ordering Personalized Hats for Your Organization

    People love personalized hats. Whether the hat is part of a team uniform, a keepsake for a special event, or a gift for a job well done, there is no better gift than a personalized baseball cap, bucket hat or knit beanie. Selecting the right hat and customization process is essential.

    Screen Printing vs. Embroidery For Custom Hats

    Many people wonder whether screen printing or embroidery is the best process for designing a custom hat. Embroidery gives your hat a professional and finished look with raised lettering that you can design in a variety of fonts. Often given on special occasions, as incentive gifts or for corporate outings, embroidery is used on fitted sports caps, cotton hats and bucket hats.

    On the other hand, screen printing allows you to print a design directly onto fabric. Some types of hats are more suitable than others for this method of design. Trucker-style hats, for instance, have a foam surface that is ideal for screen printing, whereas embroidery is not possible with this style due to its flexible surface. Screen printing is an economical way to add your custom design to hats that everyone will love.

    Baseball Caps

    A baseball cap is best for casual wear, and of course they are perfect for sports teams, coaches, extracurricular clubs and hobbyists. Baseball caps are suitable for either screen printing or embroidery and come in both fitted and adjustable styles. You can order them in a variety of colors that match your logo and color scheme.

    Bucket Hats

    Bucket hats are a favorite of stadium sports fans, golfers and hobbyists alike. Also called fishermen's hats, you can easily embroider them with your organization's logo. Usually, bucket hats come in a one-size-fits-all, but you can also order them in smaller youth sizes. Because of their wide brims and 360 degrees of sun protection, bucket hats are ideal for all-weather use. They also have a large surface area that makes both screen printing and embroidery a breeze.

    When you are looking for the best personalized hats on the market, look no further than EmbroidMe. With over a decade of experience in screen printing and embroidery, we can help you create designs for all of your custom apparel needs.

  • New Store Opening in Durham, NC

    Congratulations to Alison & Ken Crean's approaching grand opening. They will be open soon, serving the Durham, NC area. Click the image below to see the placement in The Herald Sun. The Herald

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