Crafting Creative Giveaways is Easier than You Think
When it comes to promotional products and giveaways, many organizations may think that the design of the products is limited to featuring just their logo or other brand elements. While you do want to incorporate your branding and make sure your customers take notice, you are not limited just the branding basics. There are ways to add other features to your promotional items, turning them into creative giveaways that will stand out and be memorable.
Take Advantage of Trending Topics
In order to build your following and your customer base, you need to be an active participant in the community, which means staying on top of community events and more specifically, social media trends. Incorporating topics that are trending on social media into your promotional products campaign can boost your branding efforts and is a simple way to turn average giveaways into creative giveaways. Including trending topics on your giveaways, such as popular memes and hashtags from social media, will instantly grab the attention of your audience while also showing consumers that your brand can relate to them.
Sometimes, Being Different is Worth It
As with any business idea or marketing tactic, there is a time to play it safe and a time to be a little more daring. When it comes to getting the attention of your customers and other consumers, it may be worth it to be a little bolder. The key is to be aware of who your audience is and ensure the trending topic that you add to your giveaways is one that won’t turn them away from your brand. However, if used appropriately, marketing your brand with trending topics makes for creative giveaways that could pay off in the end.
Contact EmbroidMe Today for Effective and Creative Giveaways
EmbroidMe has the industry knowledge and experience to provide your brand with promotional products and giveaways that your audience will appreciate. With hundreds of resource centers nationwide and almost one million products to choose from, we have what it takes to help your brand stand out and be memorable. Visit our locations page to find the resource center nearest you today!